Archive for March, 2008

Adobe Warns Developers of Possible Flash Problems

Monday, March 31st, 2008

I wanted to alert our developers to something that I read this morning - there is a possible problem on the horizon for developers that are using flash in their apps.

The article is from Mashable and I suggest you read it.  I would hate to see any of the great apps that Zohark works with go down.

Nearly 20,000 Apps on Facebook

Tuesday, March 18th, 2008

WOW!  Developers on facebook have certainly been busy.  There are now nearly 20,000 applications running on the facebook platform with more being added daily.

Many of those new applications choose to advertise and monetize with Zohark.  As these applications gain users and canvas page views, Zohark delivers great ads.  Unfortunately, this morning we were overloaded and went down for a couple of hours.  This is an unfortunate growing pain and was fixed very quickly.

I would like to apologize to our developers that had no ads running for a couple of hours and to our advertisers that didn’t get any new customers form us for the same time period.

The great news is that all of the issues have been identified and repaired.  If anyone is having any problems or has any questions, please feel free to call me at 800-975-1537, extension 703.

The Zohark team appreciates all of our partners and we try very hard to minimize our downtime.  To-date, we have only had a couple of minor outages and feel that the upgrades we have made will keep us stable for a long, long time.

Zohark offers facebook user ID information for every click

Monday, March 10th, 2008

Developers have had great success advertising their facebook applications on the Zohark ad network (http://apps.facebook.com/zohark_ads).  Zohark’s development is due, in large part, to developer and advertiser feedback.  Most recently, developers asked for tracking information from every click on the Zohark network so that they could measure conversions.

Thanks for the suggestions; here’s what we have come up with:

On the advertiser control panel of Zohark Ads (http://apps.facebook.com/zohark_ads), select “website” as the advertisement type.

In the click url, point the users to: http://www.facebook.com/apps/application.php?id=YOURAPPID&username={fb_user}
Please substitute YOURAPPID with your application ID

Or

http://www.facebook.com/apps/application.php?api_key=YOURAPIKEY&username={fb_user}
Please substitute YOURAPIKEY with the API key of your application.

Now every click will come back with the “username” variable populated with the facebook user ID of the person that clicked on the ad.  Developers will then be able to compare that variable with their installs to track conversions.

Keep those suggestions coming.  Zohark will continue to listen to you and together, we will continue to be the fastest growing ad network on facebook and beyond.

120,000,000 Ad Impressions From Zohark on Facebook in March

Wednesday, March 5th, 2008

Zohark, the social advertising network, is doubling its page views every month. 

For the month of March, Zohark will deliver over 120,000,000 ad impressions across our network of facebook applications.

The publishers that use Zohark to monetize their facebook applications have been enjoying our fast ad load speeds and reliable weekly payments.

The advertisers that advertise on Zohark are getting quality prospects that they are converting into sales.  In addition, the ads that are not clicked are free impressions for the advertisers and a great boost to their branding initiatives.

At this rate, Zohark will be delivering tens of millions of impressions per day in a couple of months, and that’s just on facebook.  Zohark is in development for MySpace, Bebo and other platforms.

Stay tuned - more great things are on the way from Zohark.

Zohark’s Growth Deserves an Upgrade

Monday, March 3rd, 2008

Exciting times are upon us at Zohark, the social advertising network. 

I once read that if a web company doesn’t have scaling issues, it isn’t growing fast enough.  Well, this weekend we proved that our growth is “fast enough.”  We had a few delays in serving our ads. 

The good news is that Zohark was created by veterans of the Pay Per Click industry and we were ready.  Some tweaks were made this morning and we returned to our fast, reliable selves.

Tomorrow, Zohark will be upgraded further and our ads will load even faster.  Personally, I am really excited because of comments like this:

Of all the ad networks I’ve used I like Zohark the best.  I just switched the ads back on and they are showing quickly again.

Developers and their feedback are one of the driving forces of Zohark.  As we continue to grow, I look forward to more and more interactions with developers and advertisers to make Zohark even better.