Calling all developers! Facebook has announced another fbFund for developers. The first round ends on the 29th of August and full details are here.
Best part is, when you develop your newest “killer app” you can start earning right away with Zohark.
Good luck in with your development and feel free to get in touch if you need any help at all.
Lots of Zohark’s partner applications also advertise on our network. Recently, some developers have been asking for an easy way to transfer some of the money they have made into their advertising accounts.
In typical Zohark fashion, we listened and now present to you, the “Transfer to Advertiser” button. It’s a snap to use and your money is instantly available to run campaigns. Just go to the Zohark App, click on the “account info” tab in the upper right and look at the bottom of the page. There you will see your current balance and a button. Put in how much you want to transfer and press the button. Bingo - your money is now in your advertiser account.
Just click over to the “Advertiser Mode” and set up some campaigns - you’ll be glad you did.
As always, feel free to get in touch if you have any questions.
Like all great online ventures, eventually we all need more servers.
Zohark keeps on increasing its capacity as more advertisers and more app developers sign on to Zohark.
Business Week reports that facebook is going to be buying another 50,000 servers with another $100,000,000 round of financing.
I know that this sound like self-promotion and I suppose it is a bit, BUT the real purpose of this blog post is to get your reactions. I just read something in my feed reader that really hit home for me, “get people to rely on your platform for their own success.”
That is what Zohark is all about. We want you to succeed, simple as that. That is why we built Zohark and why we continue to improve it. We want our developers to succeed by running high quality ads with strong bid prices and become wealthy. We want our advertisers to get high quality prospects and convert them into lifelong customers from our great network of applications.
Whenever we interact with any of our partners, we always ask the question, “what can we as a company do to make you more successful?” If you have the time, please post a comment on what Zohark can do to help you succeed. Those of you that have worked with us in the past know that this question is genuine and we will listen.
Here’s to you success!
WOW! Developers on facebook have certainly been busy. There are now nearly 20,000 applications running on the facebook platform with more being added daily.
Many of those new applications choose to advertise and monetize with Zohark. As these applications gain users and canvas page views, Zohark delivers great ads. Unfortunately, this morning we were overloaded and went down for a couple of hours. This is an unfortunate growing pain and was fixed very quickly.
I would like to apologize to our developers that had no ads running for a couple of hours and to our advertisers that didn’t get any new customers form us for the same time period.
The great news is that all of the issues have been identified and repaired. If anyone is having any problems or has any questions, please feel free to call me at 800-975-1537, extension 703.
The Zohark team appreciates all of our partners and we try very hard to minimize our downtime. To-date, we have only had a couple of minor outages and feel that the upgrades we have made will keep us stable for a long, long time.
Developers have had great success advertising their facebook applications on the Zohark ad network (http://apps.facebook.com/zohark_ads). Zohark’s development is due, in large part, to developer and advertiser feedback. Most recently, developers asked for tracking information from every click on the Zohark network so that they could measure conversions.
Thanks for the suggestions; here’s what we have come up with:
On the advertiser control panel of Zohark Ads (http://apps.facebook.com/zohark_ads), select “website” as the advertisement type.
In the click url, point the users to: http://www.facebook.com/apps/application.php?id=YOURAPPID&username={fb_user}
Please substitute YOURAPPID with your application ID
Or
http://www.facebook.com/apps/application.php?api_key=YOURAPIKEY&username={fb_user}
Please substitute YOURAPIKEY with the API key of your application.
Now every click will come back with the “username” variable populated with the facebook user ID of the person that clicked on the ad. Developers will then be able to compare that variable with their installs to track conversions.
Keep those suggestions coming. Zohark will continue to listen to you and together, we will continue to be the fastest growing ad network on facebook and beyond.
Zohark, the social advertising network, is doubling its page views every month.
For the month of March, Zohark will deliver over 120,000,000 ad impressions across our network of facebook applications.
The publishers that use Zohark to monetize their facebook applications have been enjoying our fast ad load speeds and reliable weekly payments.
The advertisers that advertise on Zohark are getting quality prospects that they are converting into sales. In addition, the ads that are not clicked are free impressions for the advertisers and a great boost to their branding initiatives.
At this rate, Zohark will be delivering tens of millions of impressions per day in a couple of months, and that’s just on facebook. Zohark is in development for MySpace, Bebo and other platforms.
Stay tuned - more great things are on the way from Zohark.
I spend a great deal of my time helping advertisers create ads for their campaigns on Zohark, the social advertising network. I try to help them target the people that are on the network (over 25,000,000 facebook users and growing).
In my constant search for more knowledge, I read a great post by Seth Godin, marketing guru extraordinaire, titled, “Your ads are not for you.” Here’s the post:
Here’s the puzzling math of advertising, offline and on:
- Everybody doesn’t read, remember or click on your ads.
- Nobody isn’t the right answer either.
In other words, you don’t get 100% attention when you buy an ad. In fact, you don’t get 50% attention or even 1%. If you’re very very good and very lucky, it might be .1% but it’s more likely to be one in 10,000. Which is exactly the right number, it turns out, to make advertising work. Any lower and you couldn’t afford it, any higher and everyone would need a warehouse, not a house, to store all the stuff they bought.
This is no accident, of course. We look at ads when we need to. Then we stop.
The real question is this: who’s likely to look at your ads? Because that’s who you’re advertising to.
This is especially important online, because an unclicked text ad is truly invisible, with very little subliminal value. One surprising view is that the typical clicker is female, lower-than-typical income, interested in sweepstakes and coupons. Not that surprising, actually, since if your ‘need’ is for that sort of content, you’re going to click often, and forever. People who click on ads for class action lawyers or kitchen renovation stop doing so once their project is complete. So they’re outnumbered.
Anyway, stop advertising to yourself. You’re already sold. You’re not the target market.
“You’re not the target market!” Wise advice for sure. I often find myself wondering if I would click on a particular ad. If the answer is no, it’s likely that I am not the target.
The one thing to take away from Seth’s advice is to figure out who your customers are, think like them, and then appeal to them in your messaging. Good luck. If you need me, I am here to help.
Happy Holidays from Zohark… as promised, here is the newest Zohark promotion!
$5.00 in free clicks to get your app more users or your site more visitors; this could be enough for up to 50 clicks.
Act now; this promotion ends at midnight on December 31st, 2007.
To get your free money, go to Zohark (http://apps.facebook.com/zohark_ads) and:
1. Click on “Advertiser Mode” at the top-right of the screen.
2. Click on the “Billing” tab at the top-left of the screen
3. Enter promotional code “facebook1″ in the promotional code box and press the “Enter Code” button.
4. Click on the “Campaigns” tab at the top-left and create your campaign.
5. Manage your categories & bids from Zohark’s easy to use campaign manager.
6. Watch the great results.
Don’t forget, you can run ads by Zohark on your applications and take advantage of our great ad inventory, our industry leading ad formats and our reliable payments. Integrating our ad code is as simple as copying and pasting a snippet of code onto your canvas pages.
The ads you create will not run on your own applications when you display ads by Zohark, only other ads in the system. We can also exclude any competitive apps from running ads on your app as well – just let us know.
Join the Zohark family and you’ll be as happy with our service as our partner developers. Here is what they’re saying:
• “The system looks great and I like all the features”
• “I am impressed with the interface and everything of the general application”
• “seems pretty cool. Just got a message from a real person when my app was approved” .
Don’t forget to join the Zohark Social Advertising group (http://www.facebook.com/group.php?gid=7864538209) where we can:
• share ideas and apps to get feedback from the group
• learn from each other
• see the latest news and promotions from Zohark before anyone else
Happy Holidays and a charitable New Year from the Niagara Media / Zohark family.
A major milestone has been reached on facebook. There are now over 10,000 applications available for users to install and use. This represents a unique opportunity for advertisers as well as publishers / developers.
Social advertising is what Zohark (http://apps.facebook.com/zohark_ads) is all about.
Our advertisers are able to reach facebook user through the hundreds of applications that run ads by Zohark.
Our developer / publisher partners get high quality ads in an industry leading 15 formats. The variety of formats lets our developer partners integrate the ads for optimal appearance and better performance.
Give Zohark a try, sign up now http://apps.facebook.com/zohark_ads